When marketing themselves online for the first time, many companies assume that SEO is all about getting people to their sties in the first place. As important as it is to get visitors to stay and purchase, they assume, this is a separate concern from...
As modern businesses depend increasingly on search engines to draw in new customers, marketers are getting better and better at search engine optimization, or SEO. From blog posts to ebooks to social media pages, they know how to make virtually any written content appear in...
Content marketing is critical for success in the digital market, which is why even the smallest and youngest companies invest in content heavily. Yet most firms continue to publish this content haphazardly, failing to link it all together in an overarching strategy. Many assume that the...
As a small business trying to build public awareness, you must take full advantage of all available marketing resources. Not only are content marketing, social media posting, and SEO-friendly web design valuable individually, but they complement one another. If you coordinate these activities properly, each will enhance the effectiveness...
As an artist promoting your work online for the first time, finding a hosting service can be daunting. Hosting services are expensive, and while the publicity they give your art may be well worth what you pay, you will only benefit if you can figure out...
